Kohl successfully accomplished the goal of earing smart money throughout Black Friday 2018 but also laid down some awful surprises in its ad. With the help of its scan deals through appealing Black Friday ad coupled with enormous cash savings.
However, in reality, it’s not as simple as it looks. In fact, Kohl inevitably succeeded in winning certain big sales. However, it left behind some loopholes unfilled in the account of shipping policies and product selection.
Read More: Black Friday Facts
Presenting over here some awful surprises that you should be aware of regarding Black Friday sale 2018 of Kohl.
Problems in Black Friday 2018 Sales of Kohl
Kohl encountered the problem of inferior shipping policy. It means in its Black Friday ad, it missed mentioning shipping. This reflects the deals might have a greater chance for changed existing policy that is placed over orders of $50 proclaiming free shipping.
This blunder mistake makes the shipping policy worst among leading Black Friday stores. On the other hand, retail giants like Target, Best Buy and Walmart shipping policy offers for expedite two-day bases shipping regardless of order price whether its higher or lesser than $50.
Secondly, there are no PS4 deals found. Since plenty of leading electronics have been offered by Kohl the current year but it lacks deals of Sony PlayStation 4. However, each competitor offered Sony PlayStation 4 deals; thus, Kohl missed the chance of gaining an edge over the competition.
At the Walmart stores, the discount hunters and electronics lovers can get the PS4 1TB Slim Spider-Man Bundle priced at $199. This means simply offering a discount of $100. Conversely, the Best Buy and Target deal for the same product are quite similar.
Thirdly, with a comparison to REDcard offered by Target makes Kohl lag behind despite its amazing cash coupons. No doubt, cash coupons would serve as a big incentive but they don’t match at all the incentive of REDcard.
Since the holders of REDcard are eligible for saving 5 percent on every single purchase at the purchasing points. Additionally, it doesn’t only for Black Friday deals but also for Cyber Monday deals.
Whereas, over future buying shoppers can avail the Kohl’s cash even for a limited time.
Another disaster, Kohl lacks iPhone deals. Alike, prior year, this year Kohl has not been seen placing a deal over iPhones. Thereby, considering the fact that iPhones are regarded as a future store purchases gateway; here Kohl missed the opportunity.
On the other hand, all the rivals make sure to offer an array of impressive iPhone deals.
